Companies joining the Greenpeace Detox campaign pledge to eliminate toxic substances and greening the production chain in order to supply the big global brands according to the highest standards in the textile sector. Carpi Fashion System too fosters the theme of Green Fashion supporting free courses and advice.
Overlooking the importance of the “eco-friendly” philosophy can cost very much in the Fashion world. Companies and brands neglecting the issue of sustainability are likely to end up in the gunsight of the media and environmental groups, animal-rights or protection of workers activists, ruining this way their reputation. There are cases destined to remain for a long time in the collective imagination as those of Moncler, Benetton and Roberto Cavalli. On the other hand, eco-friendly fashion is a great opportunity for companies engaged in a production without toxics as it is taking roots, among the international brands and backwards on their supply chains, the theme of responsible management of dangerous chemical substances.
Not surprisingly, the fashion district of Prato has already signed the Greenpeace Detox commitment, the higher standard: at present about twenty companies but for the first time the Detox standard is adopted by an entire production chain.
Carpi Fashion System too fosters the theme of clean fashion supporting Formodena which offers free courses and advice with the support of the Region Emilia Romagna and the co-financing of the European Social Fund: the presentation seminar was held last Monday, 12 December at Sala dei Cimieri by Emilio Bonfiglioli , textile chemist and Fabio Guenza, business consultant in Sustainable Marketing and Responsible Internationalization.
“Joining the My Fashion Greenpeace Detox campaign – says Bonfiglioli – presupposes a conscious decision by the company to which it is asked to eliminate the use of all dangerous chemicals by 2020: alkylphenols, phthalates and azo dyes which are dangerous to the reproductive system and cause cancer, and chlorinated solvents, chlorobenzenes and heavy metals”. According to Bonfiglioli, “it is a choice practically forced by the market: in China, where a strict control of incoming goods according to the standard GB-2010 PROTECTED (which fixes the requirements for the protection of consumer safety) is applied, the risk that imported textile products do not pass through customs is real “. “At present, the safety data sheets of products used by the fashion system – adds Guenza – are seriously incomplete and does not safeguard producers and consumers. With Detox the philosophy changes radically and, consequently, the company organization and the entire production chain . For example when we buy a pair of jeans, moved by a particular effect or washing, we should take into account what kind of manufacturing and finishings there are behind.
The jeans sandblasting for example is a denim bleaching technique that can be lethal to the workers of the sector. One of the more serious consequences is caused by the use of silicon dioxide powder, that can be easily inhaled and lead to serious diseases. With Detox it’s about to begin to make fashion in a different way . (Sara Gelli)
Tempo, 16 December 2016